“IT is often considered as the youngest and most innovative industry, a trend that will keep continuing. In the next decade, competitive advantage will rests with those companies that are effectively able to digitise their service management eco-system using tools that are automated, intelligent and pre-emptive in nature.

We will soon be moving into an era where products and services will merge and we will have what I call productized services. iFIX from all perspectives is a future ready solution, poised to be the productised service in the sphere of IT service management.